Furthering the trend of co-branding vehicles with fashion houses, magazines and automotive icons, a few months ago Kia embarked on the most ambitious marketing relationship yet- DC Comics! Last week, the company showed off the 7th member of it's superhero line-up with the Wonder Woman themed Kia Sportage SUV. Unveiled last week at the New York auto show, the flashily designed Sportage was inspired by super heroine Wonder Woman, and even comes with her tiara. In tribute to Wonder Woman, the Sportage comes complete with an aero kit, and a colour scheme to match her costume- red and blue exterior complete with stars and gold trim to represent the super heroine's Lasso of Truth. The tiger nose grille is integrated with Wonder Woman's eagle chest plate emblem, and it is flanked by a pair of blue headlights, to mirror her blue eyes. Chrome side panels invoke her invisible jet, a windshield banner her tiara and five spoke wheels her stars.

In North America, the second-generation Kia Soul EV is currently a Canadian-only affair, and that might remain so indefinitely according to a new report that claims Kia has decided not to bring the model to the U.S. market at all – this after several delays in introducing it there.

WardsAuto has come out with its fifth annual 10 Best UX list, recognizing the new 2020 and 2021 models offering the best user experiences to their occupants. Once again this year, much attention was paid to how nice a companion the multimedia system of a vehicle proves to be.

The future 2022 Kia Sedona will make its debut this year in South Korea (under the name Carnival) and we've just been given a preview of its interior. With its huge digital screen that will serve as the instrument cluster and multimedia system, it shows Kia entering a whole era in terms of design.