oyota makes the best-selling car in North America, the Camry. This might make it tough to overhaul the car without offending some of it's many fans. However, this is exactly what Toyota has done this year. The new 2015 edition was unveiled at the New York auto show last week. Hitting dealerships this fall, Toyota has added a XSE trim level to the Camry range. This dynamic version is derived from the SE model and is not simply a cosmetic refresh. Eighteen inch wheels will be added, in addition to unique shock absorbers, firmer bushings, stiffer springs and a special EPS steering calibration. The Camry SE hybrid will also be enhanced with an exclusive sport-tuned suspension to offer a more dynamic driving experience for the driver, a style of driving that Toyota describes as "Ecodynamic".

Two of most popular selling sedans on the market- the best selling Toyota Camry and the attention-seeking Hyundai Sonata are undergoing image makeovers, in hopes of enticing a new crop of buyers. They've more than made their mark when it comes to their existing fan bases- the Camry has been a huge seller for a long time, and now they're seeking a broader audience to scoop up more of that very lucrative mid-size sedan market with revised 2015 models. While the Camry is popular, it's a good, reliable car, it's also seen as frumpy as a consequence. It's huge, loyal following seems to be okay with that- each generation of the Camry until now seems to scream safe and modest. There are over 6.6 million Camrys on the road. It has been the best selling car in the U.S. for the past 12 years. The Toyota Camry had a full makeover only three years ago. It's design was typically... boring. In fact, after the redesign, the best selling Camry model was the one with the sporty SE package. This did not escape Toyota's attention.

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