After first being pegged as a 'chick car', Fiat's 500 is undergoing a makeover. Targeting male customers, Fiat has released a new "GQ" edition, aimed at metrosexuals. According to the Merriam Webster dictionary, a metrosexual is "a usually urban heterosexual male given to enhancing his personal appearance by fastidious grooming, beauty treatments, and fashionable clothes". In Fiat's press release, they presented what they called the Gentleman's Car, a special edition for metropolitan men of the third millennium. It's release is in collaboration of Gentlemen's Quarterly men's magazine which highlights modern fashion and style trends.
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At the Los Angeles Auto Show, Fiat announced the return of the 500 to North America, this time in all-electric form. For the first time, the 500e model will be offered in Canada.
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UK website Scrap Car Comparison has gone and buried the keys to a new Fiat 500 somewhere, and is putting on a treasure hunt to give those interested a chance to find them – and keep the car.
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Fiat presented yesterday the new generation of its 500 model. For its next turn, the automaker’s little bug has gone electric. We don't know for the moment if the Fiat 500 2021 will appear on the North American market.
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