• Auto123 gets in a first test drive of the 2023 BMW i7, the German brand's new flagship electric luxury sedan.
Thermal, CA – The BMW 7 Series is all-new for 2023, and with it comes the 760i xDrive gas model with mild-hybrid tech, the 750e xDrive plug-in hybrid and the full battery-electric i7 model seen here. The 7 Series is part of BMW’s luxury lineup and while some may argue that in Canada BMW is a luxury manufacturer as a rule, the 7 Series goes the extra mile(s) in many ways.
Before you even look inside the i7 (full name: i7 xDrive60), you can tell it’s that much more special by its unique fascia. The split-level headlight and DRL assemblies flanking an outsized kidney grille are the most obvious giveaway, but look even closer and you’ll see unique details such as the way the headlights are highlighted with Swarovski crystals, which is a feature you’d expect more from a car in BMW’s upscale Rolls-Royce brand.
The fascia of the new i7 is part of what BMW calls “monolithic surface design”, which incorporates modern detailing like those lights and grille but wraps it all in broad panels with a few choice creases on the lower doors and around the beltline and on the hood, plus features a modern take on the “Hofmeister Kink” at the corners of the rear side windows.