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Acura Resurrects the ZDX Name for its First Electric SUV

This week appeared the first images of the Precision EV concept meant to foreshadow the design signatures of Acura's future electric vehicles. Today, Acura confirmed that it will resurrect the ZDX name for its first electric SUV.

There are many heads being scratched in reaction. Of all the names available and all the possible combinations, the company chose to bring back the name of one of the least successful vehicles in its history, and perhaps the ugliest one it has ever marketed.

The decision to resurrect the name is an odd one, thus. At least, the ZDX's career was short enough (2010-2013) that many have already forgotten about this atypical vehicle. And this isn't Acura's first controversy with the use of a name...

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