In life, everyone tries to make a place for themselves under the sun - but not everyone succeeds. Our duet of premium sedans under microscope today is a perfect example. Their struggles are not due to any particular lack of quality, but they are the product of very strong adversity in the shape of fearsome competition.
Entering the same arena as Mercedes-Benz, BMW and Audi requires a great deal of preparation and, it must be said, courage. For decades, this German trio has dominated the luxury sedan segment, leaving the competition a few crumbs to make up for it. In 2018, Genesis sold 393 G80s in Canada and 438 Lincoln Continentals for the same period. Meanwhile, Mercedes is selling more than 3,500 E-Class.
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2020 Genesis G80