Rolls-Royce sold a record number of vehicles last year, 5152 units. This represents a 25% increase over the previous year and was largely due to demand for the British luxury automaker’s new Cullinan SUV.
Wanting to take advantage of that enthusiasm, the company is now offering for sale a new version of the Cullinan. A miniature one. In fact, it's a 1:8 scale replica of its big utility model.
Generally, when it comes to scale models, the preferred format is 1:18. By proposing a model that is reduced only 8 times instead of 18, Rolls-Royce is once again differentiating itself from the rest.
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