It’s no secret that the Chinese market is more or less the reason Buick is still in business. This makes it no surprise at all to see the automaker choose to unveil its newest concept there. Meet the absurdly good-looking all-electric Enspire SUV.
What’s more, the prototype is being developed specifically with the Chinese market in mind. It being an all-electric vehicle, we’re cautiously optimistic that it will eventually make its way to the North American market. At the very least, we expect that much of the new technology being developed will cross the oceans and end up in our vehicles down the road.
Without a doubt, the Enspire is a stroke of styling genius. Its lines are fluid, modern and totally unlike what we would have expected from a typical Buick. This is great news.
Inside, like with all concepts, design is slightly fantastic and highly futuristic, with large windows, suspended seats and a central console made of natural wood and microfibre suede. Technologically, a state-of-the-art OLED (organic electroluminescent diode) screen dominates and offers increased versatility. A head-up display working on intelligent augmented reality-based technology provides data to the driver.