Automotive fans, you might remember the Dodge Ram 50, the little truck that came straight from Mitsubishi. Sold during the 1980s, this little truck, smaller than the Dakota, brought a great deal of joy to many owners.
Within Fiat Chrysler Automobiles, Fiat has it's own small truck, the Strada. RAM has the same type of small truck... in Mexico. Granted, this type of pickup is popular in that country. GM is already distributing the Chevrolet Tornado, and we can count on the Ford Ranger, which is a little bigger. The RAM 750 is highly derivative of the Strada, to the point where the only changes are the Fiat badges having been replaced by a goat's head on the griller, on the box panel and on the steering wheel. The rest of the vehicle is identical in all respects to the Italian Fiat Strada.
Built in Brazil, the Ram 750 is available in two configurations: a two-seater with a long box, or a four passenger, three door with a short box. Under the hood, only one choice is offered. This is a four cylinder 1.6-litre coupled to a manual five-speed transmission. This powertrain provides access to 115 horsepower. No automatic transmission is available. This small van can carry between 630 kg and 705 kg, depending on the configuration. Bed dimensions for the crew cab are 51.1 inches wide by 42.6 inches long, and the single cab cargo bed measures 51.1 inches wide by 66.3 inches long.
Why not rename the Ram 50? Perhaps to not give false hope to Canadian and American consumers who will probably never witness one of these trucks on their roads. The name may have been chosen because it refers to a truck that is half of a 1500 RAM. We could also call it the Ram 1000.
It's all a matter of marketing. Moreover, the price might attract you, since the cheapest version retails for 182,900 pesos, or a little over $15,000 Canadian at today's exchange rate. For a new small truck, that would be a great price!
By Linda Aylesworth - autoExpert.ca