Every automaker has one or two models that perform better than all others, allowing them to survive, month after month. At Toyota, those vehicles are the Corolla and the RAV4. The profits made on these models are more modest than they are on say, a Lexus, but based on volume, the gains are definitely interesting. In July, 2014, sales of the Corolla and the RAV4 increased by 17.8 percent and 11.6 percent, respectively.
Toyota Canada also had a record month for sales of it's trucks, and the RAV4 is no stranger to this phenomena. Toyota Canada is giving the Toyota RAV4 to the creator of a non-profit project, Great Canadian Journey, so that he can discover interesting Canadian destinations, as well as artists, culinary specialties of some lesser known locations, and more. The tour, which will last for two months, will also highlight the qualities of the Toyota RAV4 on long road trips.
Larry Hutchinson, Vice President of Toyota Canada says: "there is not better vehicle than the RAV4 for a road trip across the country. RAV4 is designed for Canadians who work hard, but also like to have fun and explore all that this country has to offer."
The 2014 Toyota RAV4 is equipped with a four-cylinder 2.5-litre engine producing 176 horsepower. The six-speed automatic transmission offers a sequential mode, in addition to the three driving modes- Sport, Normal and ECO. The buyer has a choice of front-wheel drive or all-wheel drive models. They are equipped with Active Torque Control, which improves performance, energy efficiency and driver control.
It is undeniable that the RAV4 offers significant advantages when traveling, as it has a massive amount of space, 2,080 litres when the seats are folded down. The tailgate can be operated with electric assist. For occupant comfort, the improved audio system with touch screen can be paired with the navigation system.
It's no wonder that the RAV4 sells itself at Toyota.
By Linda Aylesworth - autoExpert.ca