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What Canada’s Car Companies Are Doing During the Pandemic

The coronavirus pandemic is having severe repercussions on all aspects of our daily lives, and the automotive industry is as deeply affected as any sector during the current global crisis. As we’ve reported on a daily basis, automakers have had to slow down or stop production in most of their assembly plants around the world, including here in Canada, where some very popular models are assembled.

At the retail level, dealer networks are also affected by the freezing of the economy, even as many of them continue to offer basic services to customers, and even deliver new vehicles to buyers who need a vehicle, coronavirus or no coronavirus.

To get a clearer picture of what the industry is experiencing and planning, and how it is looking to take care of its customers, we surveyed the major manufacturers in Canada, who were kind enough to fill us in on their current policies and their plans for the future, which have of course been completely upended by the pandemic and the accompanying global economic shutdown.

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