Ford to End Sedan Production in Europe
Ford’s decision of a couple of years ago to end sedan production in North America was questioned by many. But the company didn’t get out of the sedan business altogether, as it continued to produce and market cars in Europe.
Purists in North America may not have liked the move, but Ford was well aware of market trends, which are continuing to drive consumers away from cars and into the arms of SUVs and pickup trucks.
Now, the same axe is falling on the automaker’s sedan lineup on the Old Continent, such as remained anyways. Ford has announced that the Mondeo, the European version of the Fusion that we know well here, would cease production next year, in March 2022.
Introduced in 1992 and then sold in the U.S. as the Contour, the first-generation Mondeo established itself as one of Ford's most important models in the 1990s. It was particularly popular in England, where it helped the company capture a significant share of the local market. In 1995, 118,000 units were sold there. But in 2020? 2,400. That's what we call a dramatic drop.
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