Mercedes Prepares 40-Model Offensive to Redefine its Future
Mercedes-Benz is preparing to transform its future with what the manufacturer calls the most significant product offensive in its history.
This marks the start of a series of major announcements. By 2027, the group plans to bring to market more than 40 new models, including several all-electric vehicles, while reducing its production costs by 10%.
A large-scale reorganization
To support this ambitious strategy, Mercedes has invested more than 2 billion euros (approximately $2.9 billion CAD) in modernizing its European plants. The goal: to adapt its facilities for future electric platforms and increase production flexibility.
Once the ramp-up of the new electric CLA is finalized at the Rastatt plant, production of the GLC EQ will begin in Bremen, followed by the electric C-Class EQ in Kecskemét, Hungary.
In Sindelfingen, Mercedes is also preparing for the assembly of upcoming high-performance AMG EV models, including the production version of the spectacular Concept AMG GT XX.
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