2026 Toyota RAV4 First Drive: In its Dominant Era
• Auto123 gets in a first test drive of the 2026 Toyota RAV4.
Niagara-on-the-Lake, ON – No new or refreshed model launched by an automaker is ever “unimportant”. But some are more important than others. Exhibit 1: the Toyota RAV4.
The ‘RAV’ is not only the brand's best-selling vehicle, it’s also, since 2017, the best-selling vehicle in the entire industry outside of the U.S. Big Three’s flagship pickups.
That's no small feat. In fact, buyer confidence in the RAV4 is phenomenal. The model enjoys a sterling reputation, one built up over nearly 30 years, since the first RAV4 debuted in Canada in 1996 as a 1997 model.
2026 Toyota RAV4 - What's new?
For the RAV4's sixth generation, you can guess that Toyota didn't try to reinvent its model's purpose. That would have been insane. Rather this is a further refined model, which ensures that buyers find in it the SUV they want to find; the one they know they will find!
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