Pricing Announced for the 2021 Toyota RAV4 Prime

The Toyota RAV4 Prime is among the most anticipated models of the year, and it’s now available for this market. The plug-in model of the most popular SUV in North America was unveiled last year, but it's finally going to show up in the next few days / weeks / months, depending on where you are Canada.

This week, we tuned in to an online presentation given by the folks at Toyota Canada, during which we were given pricing for the model, as well as a general idea when the model was going to actually be available.

In the first instance, the info is pretty straightforward. In the second, it's a bit more complex.

For prices, first of all, you should know that three trims will be offered. At first, the "entry-level" model will be the Prime SE version, which, unsurprisingly, is positioned right under the $45,000 mark, at a price of $44,990. This is keeping in mind that to be eligible for the federal EV discount, the price of the cheapest version of a model of its kind must be below $45,000.

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