CES 2022: The BMW iX Flow and its (Almost) 50 Shades of Grey

BMW showed two versions of its all-electric iX SUV at the Consumer Electronics Show in Las Vegas this week. One of them, named iX Flow, has the particularity of being able to change colour.
This isn't the first time BMW has toyed with the idea of something totally out-of-the-box for a vehicle body. Once upon a time, the German automaker presented a concept (GINA) the bodywork of which was a... canvas.
This time, the iX Flow features an exterior wrapped in a material called E Ink. This is the same material used in the screens of e-readers like the Kindle, and as applied by BMW it allows the vehicle to change colour instantly. Think of it as a mood ring on wheels.
(Almost) 50 Shades of Grey
For now, the iX Flow can only play with shades of white, grey and black, but BMW hinted that adding bright colours is not out of the question.