BMW Is Looking at Ways to Use Artificial Intelligence in Vehicle Design

BMW confirmed this week that it is studying the potential of Artificial Intelligence as a support in the vehicle design process.

Talk of artificial intelligence (AI) is everywhere these days, not least because of the emergence of bots capable of writing texts, holding conversations, delivering advice and so on. 

In fact, the possibilities of AI seem limitless, which worries many. However, like any new technology, it can be interesting if used wisely. 

BMW is looking at ways to put AI to good use. The German automaker says it has begun experimenting with automotive design using artificial intelligence. Adrian van Hooydonk, BMW's head of design, recently said in an interview that AI had already been used in various design tasks.

“We are experimenting with it in design, for instance in wheel design,” van Hooydonk told TopGear. “You can set a few parameters – like, you want a five-spoke wheel, it should only weigh this much, it should be a 20-inch rim – and then the computer begins to generate ideas for you.”

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