Apple Abandons Electric Vehicle Project

•   Apple abandons electric car project.

Apple is pulling the plug on the development of its electric vehicle, a project the company launched 10 years ago. It was by far one of the most ambitious projects ever undertaken by the technology giant.

The announcement was made internally on Tuesday, much to the surprise of the 2,000 or so employees working on the project, according to sources close to the matter, who asked that their identities be kept secret.

Project managers Jeff Williams and Kevin Lynch reportedly broke the news to employees.

Many of those assigned to the program will be transferred to the Artificial Intelligence (AI) division, headed by John Giannandrea. These employees will focus on generative AI projects, an increasingly important priority within the company.

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